Online Business Tips: Boost Income through Link Building; Save Money with Promo Codes

Promo codes for web hosting

A lot of SEO books repeatedly promise that you can dominate the search engines without knowing a thing about link building. These books make promises that in reality are far too good to be true. The truth is if you do not know a thing about link building or how it works; you are going to have a hard time being successful online.

Step 1: Have an Outstanding Website & Save on it with Coupon Codes!

First things first, you are always going to need a good website with good content. If you haven’t put in the work on your website, no amount of marketing is going to help that. Make sure that is set up as best as it can be first (there are services out there that will review your site and make suggestions on how to improve), and then get to work on promoting the site. You can save a lot of money on hosting by using promo codes as well. We personally recommend using a2hosting as it’s an excellent service, and if you use an a2 hosting coupon you can save on their already very fair prices. Their speed and reliability are tough to beat, definitely better than a lot of other budget-friendly hosts out there. You can also check out godaddy’s offerings, they have coupons that’ll take 40% off domain registrations and hosting as well as great introductory offers.

a2 hosting coupon

What are Your Fears About Link Building?

Are you searching for the best way to double your income using some powerful link building strategies that will help you to dominate other websites in your niche? Do you know that SEO marketing techniques go beyond what is link building? By not using a link building strategy you might as well be throwing your money away.

Learning link building techniques that you can adopt today, will help you get the most out of your campaigns.

Understand Your Niche

Link building needs to be specific to your niche. It is a mistake to build links for the sake of building links. You want to create links with specific keywords, your niche, and target audience in mind. Being too general is a recipe for failure.

Doing proper keyword research to help you determine the best SEO link building strategy to adopt. Effective keyword research can help you narrow down your niche, and you will be able to know your target audience. If you begin building links without doing keyword research, you are wasting your time.

Building Links in Large Numbers

link building approaches and ideas

Creating links to your website will be able to benefit you if you do more of it as time goes on. Don’t get discouraged when you don’t see too many positive results from your efforts. You won’t make much impact on your marketing earnings only build a few links. You need to be creating a lot of links from authority websites in your niche. As you build more and more links, your search engine rankings will improve.

Have Your Link Building Efforts Outsourced

It used to be that you had to do everything yourself to see results. Today, you can outsource your link building plan. By outsourcing your link building strategy, you free yourself up to further grow your business. You eliminate the need to do repetitive, tedious work and will still see a return on your investment. Just be careful to go with a reputable company that is well-reviewed. Going with a company that uses spammy backlinking strategies will actually negatively impact your websites.

Overall

Link building is essential to online success. More than that, having an effective link building strategy can make a world of difference in your internet marketing endeavors.

Are Badly Behaved Plugins Killing Your WordPress Site? A Coupon Plugin Example

wordpress plugin

WordPress is one of the most widely used off-the-shelf solutions for quickly setting up a fully functional website. One of the main reasons for this popularity is the plugin system, which allows the base software to extend its capabilities in thousands of ways. From image galleries to e-commerce to social media integration, there’s likely to be a plugin available to suit your needs, moving WordPress far away from its origins as a pure blogging solution.wordpress plugin

However, the main strength of this plugin system is also a potential weakness. Anyone can develop their own plugin and release it for others to use, and while the WordPress plugin repository performs some basic checks on the software submitted to it, there’s no real guarantee that any particular plugin will be written to a high standard. This can easily result in “badly behaved” plugins conflicting with each other, or simply running slowly because of poor development techniques.

An Example: Coupon Code Plugins

We had some trouble with one of our sites when we decided to run a coupon code plugin as a way to add value to users. We supplied a way to use a NordVPN coupon code for readers of our blog who also happened to be webmasters (thanks to Dealfly for supplying us with these promo codes). What happened is, after we installed and activated this plugin, there was a massive slowdown in our website’s performance.

After troubleshooting, we discovered that there was nothing wrong with the plugin itself, but that it conflicted with the WordPress theme we were using. We were able to change the theme, and the website ended up working beautifully afterwards.

If you find that your WordPress installation is running more slowly than you’d like, then one of the first places to look for a solution is within the range of plugins that are installed and activated. How can you go about this?

Strip Your Plugins Back

With such a huge range of plugins on tap to suit almost any task, it’s easy to get carried away and install too many unnecessary features. Every plugin adds overhead to the core WordPress installation, and things can easily slow to a crawl unless you practice moderation. If you’re experiencing this slowdown, start by deactivating any plugin which isn’t strictly necessary for the correct operation of your site.

If deactivating a particular plugin noticeably speeds up your site, then ask yourself whether you truly need the functionality it provides. If not, consider uninstalling it completely. This is a better solution than simply deactivating an unwanted plugin, as it will also tidy up any unused database fields, boosting overall system speed.

Find the Poor Performers

However, if your site is still unacceptably slow even when the plugin collection is cut back to the essentials, then you may need to find out which particular plugins are having the worst effect. This can be done with a handy tool, which is itself a plugin. This free software is called the P3 (Plugin Performance Profiler), and it can be found in the standard WordPress plugin directory.

Once installed, the P3 plugin will assess the running speed of all the other plugins contained within your WordPress site, and present the results in an easily deciphered graph. If one particular plugin seems to be causing problems, you could try upgrading to the latest version, which hopefully may perform better; you might even consider looking for an alternative which fulfills the same role but with greater speed.

With close to 50,000 individual plugins available, it’s easy to extend WordPress in almost any direction. As the installation becomes more complex, however, performance problems can quickly arise. Few people enjoy battling a slow website, so you owe it to your visitors to ensure your plugins all work well together. Don’t destroy the user experience and wind up losing traffic to your competitors.

5 Biggest Mistakes Web Designers Make

web-design-mistakes

No matter how experienced they are, web designers are still capable of making mistakes from time to time. To be honest, this just shows that they are indeed human and there are numerous occasions where the errors can be attributed to just a number of relatively common mistakes. However, for anybody that is involved in the industry, it makes a lot of sense to just educate yourself on the main errors that occur so you can then take the appropriate action to avoid them.

So, that being said, let us begin.

1. Not Being Economical in Your Business

Things like domains and web hosting are expensive, and too often web designers will create websites for their clients and pay top dollar for it. For one, you can get a domain name for under a dollar for most registrars, and even thetop 10 rated companies for hosting charge under $5/month.
But you just pass that expense down to your client? First off, overcharging your client is a quick way to lose clients, and secondly: you could still charge them the ‘rip-off’ hosting rates you were originally charging, and then spend a fraction of that on the website itself. It makes no sense to intentionally pay more when you don’t have to.

2. Issues with Color and Contrast.

web-design-mistakes
If you are a designer and you are unaware of the color theory concept, then web design is going to become rather difficult. If the color combinations are unable to work in harmony, then it is going to make the website tough to read. If this is the case, then visitors will give up in next to no time and go elsewhere rather than try to wade through this website that is hurting their vision.

Different colors reflect different meanings. Red is seen as being passionate whereas blue is more calming. If you use the wrong colors then it can give the wrong impression of a site and that issue if further exacerbated when you use colors together that just do not work.

Avoid trying to be too complex with colors and use online tools if you are having problems.

3. Using Heavy Images.

It used to be the case that Flash animation was the coolest thing out, but that is no longer the case. Using animation and heavy images might sound as if it is amazing but the reality is that it makes a website heavy and slower to load. We are using smartphones and tablets to access the Internet more and more and when you put this alongside the simple fact that people are unwilling to wait for a website to load, then using these options is a recipe for disaster.

Having these large images or trying to effectively show off with complex animation is something that should really be avoided. Keep the design as lightweight as you can as it will provide a better experience for the visitors.

4. The Website is Not a Responsive Design.

It is absolutely essential that every single website now has a responsive design. This basically means that people will be able to view it without any issues on any device whether it be a desktop, laptop, tablet, or smartphone.

This is effectively professional suicide especially when the number of people that visit websites on devices other than computers is growing. If they are unable to load a website or view it without any issues then of course they will just click off and go elsewhere.

Failure to produce a responsive design should never happen. If it does then something has gone awry.

Tutorials on how to make your website responsive:
http://1stwebdesigner.com/responsive-website-tutorial/

5. A Chaotic Layout.

The first mistake that we are going to look at is the concept of the chaotic layout. This can often be the result of the client wanting to have far too much on the home page whereas an experienced designer should be aware that a messy and cluttered page is not good design.

A chaotic layout makes the page look as if it is just not organized and the visitor just has no idea where to look first. With this, it is all too common for the visitor to just click off the page and go elsewhere simply because their eyes and brain are unable to absorb everything that has just been thrown at them.

Keep the layout simple, clean and effective.

Sites with terrible layouts:
http://www.gatesnfences.com/
http://wholesalemeatscoventry.co.uk/

6. Not Testing the Website Before it is Live.

Finally, and this has to be the worst one of all, is when a web designer fails to effectively test the website on various browsers and formats before it goes live. Just because it works well on Chrome does not mean that it works well on Firefox for example and that is going to make the website look a real mess.

A good designer should have tested the site extensively before it is made live. It should be checked in Beta mode on every browser as well as via Android and iOS phones and tablets to be absolutely certain that there are no issues whatsoever.

Now, we are not saying that these are the only mistakes that a web designer is likely to make as that is certainly not the case. However, they are huge errors that no designer should be guilty of making because if they do, then the impact it has on the website is absolutely massive.

Website Traffic – How to Attract Hordes Of Visitors to your Website

Getting traffic to your website is one of the most important aspects of internet marketing. Most people underestimate the power of driving traffic to a website and the common people would not understand the importance of web traffic.

website traffic - getting traffic to your website
If you think about it in the offline world, when we rent an office or a retail place, what do you think the factors that influence the rental cost? It is none other than the traffic of the location. If the location of the shop is located at a busy area where many people would pass by the shop everyday, then the rental cost would be higher. However, if there is no one passing by the shop, then the rental for the location would be significantly lower.

Let’s look at another example –

If we want to advertise on the newspaper, we got to pay a certain amount of money to put our ads on it. The price you are paying is always proportional to the amount of visibility of your ads. If there are many people reading the particular newspaper, the more you are going to pay for it.

Now if you own a certain of amount of traffic online, then you can charge advertisers for a certain sum of money for them to advertise on your website.

Do you understand how lucrative traffic is to a website or even to any businesses?

In this page, you will discover the common ways to drive traffic to your website. And you can start getting targeted visitors to your website with these strategies.

Basically, we can divide the web traffic strategies into Free and Paid. You may like to choose free traffic sources rather than the paid ones but here is the catch, most free sources are not as easy as it sounds and sometimes paid traffic could be much better.

Free Web Traffic Strategies

Video Marketing – Video marketing is as easy as creating your own videos and upload it to video sites like Youtube. As these video sites usually have a lot of users looking at the content, you can easily leverage onto these sites to attract visitors to your website. However, take note that in order to attract more visitors to your website, you need to have good content in your videos.

Article Marketing – Articles marketing is just writing of good quality articles and send it to various directories. For articles marketing, you are targeting your articles to rank to the top of some particular keywords in the search engine and ranking for them. Most people do that because some of the article directories have a lot of users or readers in their websites. But recently, due to Google changing their algorithms, articles marketing might not be as good as it was before.
Search Engine Optimization – Search engine optimization is defined as ranking to the top of the search engine by optimizing your website according to what the search engine wants. Google is one of the top websites in the world because of it’s brand name and there are so many people using Google to search for what they want. Hence if you optimize your website according to what Google wants and get rank in the search engine, you can get a lot of traffic from Google.
Free Classified Ads – Some of the classified sites have a lot of visitors searching for some good buys over in the net. If you advertise in these free classified sites, you can get some targeted visitors as well. Compare to the strategies above, this strategy may not be effective for many businesses.
There are still plenty of free marketing strategies you can use but the above four are the best free web marketing strategies compare to the rest. Next, we’ll take a look at the paid web traffic strategies.

Paid Web Traffic Strategies:

Adwords/MSN adcenter – We can pay Google or Bing or Yahoo some money to advertise on the search engine. For these kind of traffic strategies, we are paying for each click. Generally, the traffic is very targeted and you can get many buyers from using these strategies.
Facebook Ads – We can pay Facebook just like the way we pay Adwords or MSN adcenter. It works roughly the same in the sense that you can either pay per click or pay per 1000 page impression.
Banner Ads – You can also buy ads specifically from various websites and pay them a sum of money to advertise on their website every month.
These are the 3 main paid strategies that are very popular these days. For any paid advertising strategy, you would need to make sure that your products would be making you money before you advertise. If you are just advertising for your blog where you are not making money from it, then the paid advertising strategy is going to lose money for you.